The rivalry between Sony and Microsoft in the field of not dull game consoles collaboration between both companies to deliver content to users. Hours ago the Japanese corporation announced the launch of the app Crackle , a network of videos to Xbox Live.

The service allows Xbox 360 users access to a catalog formed by more than 1,500 television shows and 200 movies . The application can be downloaded and installed free of charge, although its use requires a mandatory golden membership online platform from Microsoft.

Crackle is a service that has received very good reviews, but against that is not available worldwide. But it would be surprising if the service arrives in new regions of the hand of Xbox Live, the intention of the owners is to target a specific group of users: males between 18 and 34 years .

Crackle

appearance on Xbox 360 will help fulfill “the dream” of Steve Ballmer and company: users to purchase premium content that does not refer only to video games. This has to do with the idea of ​​Microsoft to transform the console into a media center capable of covering the largest possible number of entertainment options.

is a good move also to invite others to join online services Xbox Live and WIN improve their non-gamer catalog .

Track | TecnoHype.